Apple ‘investing quite a bit’ in generative AI, but its CEO is being tight-lipped

– Tim Cook quiet about Apple's generative AI in recent earnings call.

– Apple investing heavily in generative AI.

– Contrast with other tech CEOs who openly discuss AI.

– Speculation about Apple's AI projects.

– Apple's secretive approach to AI development.

– Importance of generative AI in tech industry.

– Apple's potential in AI innovation.

– Tim Cook's guarded comments on AI.

– Apple's long-term AI strategy.

– How Apple's AI investments may impact the industry.