AI Is Changing E-Commerce SEO, But It's Not Taking Anyone's Job

– AI is a popular topic of interest, particularly in the e-commerce marketing space.

– AI's strong points in e-commerce include applications such as chatbots and dynamic product recommendations.

– AI can help generate more blog content and web content with less effort and cost.

– However, AI has limitations in purely content-driven aspects, as it cannot emulate unique brand voices authentically.

– Human SEO writers and editors are still needed to provide style guidelines and review AI-generated content for brand voice conformity.

– AI lacks the ability to link references, requiring human intervention to find and verify internal and external links.

– AI excels in finding the best keywords, key phrases, and relevant variations for SEO content marketing.

– Execution of AI-discovered information, including writing content, finding backlinks, and optimizing website code, still requires human involvement.

– On-page SEO, including meta titles, is largely unaffected by AI and requires additional input from humans.

– Skilled e-commerce SEO professionals are essential to provide input to AI programs and are not likely to lose their jobs to machines.

– SEO writers and editors can become leaders in understanding how to best utilize AI for marketing purposes.

– The human touch is still necessary as consumers may be distrustful of content clearly written or managed by AI.

– SEO work is changing due to AI, but e-commerce SEO professionals can expect job security as AI enhances efficiency and productivity but relies on human creativity, attention to detail, and source citation.